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VALUE® · Ads Simulator
swiss 26
Performance Max · $3,421/mo budget
01 Oct 2026
Converted from EUR to USD at live ECB rates · 10/1/2026
Inputs
PlatformGoogle Ads
Campaign typePerformance Max
IndustryHealthcare & Medical
CountrySwitzerland
Monthly budget$3,421
Mode: Cold-start (benchmarks)
Projection
Low
- Conversions
- 10
- CPA
- $356
- Clicks
- 481
- Impressions
- 20,032
- CPC
- $7.12
Expected
- Conversions
- 40
- CPA
- $85.71
- Clicks
- 1,050
- Impressions
- 24,428
- CPC
- $3.26
High
- Conversions
- 150
- CPA
- $22.87
- Clicks
- 2,137
- Impressions
- 30,525
- CPC
- $1.60
BenchmarkWordStream healthcare 2024 (PMax-adjusted)
Back-test
Actuals vs projection
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Context
Notes & assumptions
Capture the rationale — margin used, why this budget, caveats — so it's clear when you revisit the scenario.