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VALUE® · Ads Simulator
Google PMAX- 590
VALIDX · Performance Max · $673/mo budget
01 Oct 2026
Converted from EUR to USD at live ECB rates · 10/1/2026
Inputs
PlatformGoogle Ads
Campaign typePerformance Max
IndustryB2B — Professional Services
CountryGreece
Monthly budget$673
Avg order value$682
Mode: Cold-start (benchmarks)
Projection
Low
- Conversions
- 5
- CPA
- $137
- Revenue
- $3,353
- ROAS
- 4.98x
- Clicks
- 246
- Impressions
- 11,174
- CPC
- $2.74
Expected
- Conversions
- 22
- CPA
- $31.13
- Revenue
- $14,737
- ROAS
- 21.90x
- Clicks
- 540
- Impressions
- 15,008
- CPC
- $1.24
High
- Conversions
- 91
- CPA
- $7.41
- Revenue
- $61,896
- ROAS
- 92.00x
- Clicks
- 1,135
- Impressions
- 18,010
- CPC
- $0.59
BenchmarkWordStream professional services 2024 (PMax-adjusted)
FX exposure on projected revenue
12-month EUR → USD€12,924 = $14,675
Projected revenue in EUR, valued in USD across the last 12 months.
12-month low
$14,656
2026-06-24
12-month high
$15,475
2026-01-28
Current
$14,675
2026-09-30
Swing of $819 (5.6%) between the 12-month low and high. Started at $15,152, now $14,675. Source: frankfurter.app (ECB).
Back-test
Actuals vs projection
Enter what actually happened (in EUR) to score this forecast.
Context
Notes & assumptions
Capture the rationale — margin used, why this budget, caveats — so it's clear when you revisit the scenario.