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VALUE® · Ads Simulator
Google PMAX- 590
VALIDX · Performance Max · $681/mo budget
05 Aug 2026
Converted from EUR to USD at live ECB rates · 8/4/2026
Inputs
PlatformGoogle Ads
Campaign typePerformance Max
IndustryB2B — Professional Services
CountryGreece
Monthly budget$681
Avg order value$690
Mode: Cold-start (benchmarks)
Projection
Low
- Conversions
- 5
- CPA
- $138
- Revenue
- $3,391
- ROAS
- 4.98x
- Clicks
- 246
- Impressions
- 11,174
- CPC
- $2.77
Expected
- Conversions
- 22
- CPA
- $31.49
- Revenue
- $14,908
- ROAS
- 21.90x
- Clicks
- 540
- Impressions
- 15,008
- CPC
- $1.26
High
- Conversions
- 91
- CPA
- $7.50
- Revenue
- $62,612
- ROAS
- 92.00x
- Clicks
- 1,135
- Impressions
- 18,010
- CPC
- $0.60
BenchmarkWordStream professional services 2024 (PMax-adjusted)
FX exposure on projected revenue
12-month EUR → USD€12,924 = $14,882
Projected revenue in EUR, valued in USD across the last 12 months.
12-month low
$14,656
2026-06-24
12-month high
$15,475
2026-01-28
Current
$14,882
2026-08-04
Swing of $819 (5.5%) between the 12-month low and high. Started at $14,946, now $14,882. Source: frankfurter.app (ECB).
Back-test
Actuals vs projection
Enter what actually happened (in EUR) to score this forecast.
Context
Notes & assumptions
Capture the rationale — margin used, why this budget, caveats — so it's clear when you revisit the scenario.