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VALUE® · Ads Simulator
Google PMAX- 1400
VALIDX · Performance Max · $1,615/mo budget
05 Aug 2026
Converted from EUR to USD at live ECB rates · 8/4/2026
Inputs
PlatformGoogle Ads
Campaign typePerformance Max
IndustryB2B — Professional Services
CountryGreece
Monthly budget$1,615
Avg order value$690
Mode: Cold-start (benchmarks)
Projection
Low
- Conversions
- 12
- CPA
- $138
- Revenue
- $8,048
- ROAS
- 4.98x
- Clicks
- 583
- Impressions
- 26,515
- CPC
- $2.77
Expected
- Conversions
- 51
- CPA
- $31.49
- Revenue
- $35,374
- ROAS
- 21.90x
- Clicks
- 1,282
- Impressions
- 35,613
- CPC
- $1.26
High
- Conversions
- 215
- CPA
- $7.50
- Revenue
- $148,570
- ROAS
- 92.00x
- Clicks
- 2,692
- Impressions
- 42,735
- CPC
- $0.60
BenchmarkWordStream professional services 2024 (PMax-adjusted)
FX exposure on projected revenue
12-month EUR → USD€30,667 = $35,313
Projected revenue in EUR, valued in USD across the last 12 months.
12-month low
$34,776
2026-06-24
12-month high
$36,720
2026-01-28
Current
$35,313
2026-08-04
Swing of $1,944 (5.5%) between the 12-month low and high. Started at $35,466, now $35,313. Source: frankfurter.app (ECB).
Back-test
Actuals vs projection
Enter what actually happened (in EUR) to score this forecast.
Context
Notes & assumptions
Capture the rationale — margin used, why this budget, caveats — so it's clear when you revisit the scenario.