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VALUE® · Ads Simulator
Google PMAX- 2240
VALIDX · Performance Max · £1,918/mo budget
04 Aug 2026
Converted from EUR to GBP at live ECB rates · 8/4/2026
Inputs
PlatformGoogle Ads
Campaign typePerformance Max
IndustryB2B — Professional Services
CountryGreece
Monthly budget£1,918
Avg order value£512
Mode: Cold-start (benchmarks)
Projection
Low
- Conversions
- 19
- CPA
- £103
- Revenue
- £9,559
- ROAS
- 4.98x
- Clicks
- 933
- Impressions
- 42,424
- CPC
- £2.06
Expected
- Conversions
- 82
- CPA
- £23.38
- Revenue
- £42,016
- ROAS
- 21.90x
- Clicks
- 2,051
- Impressions
- 56,980
- CPC
- £0.93
High
- Conversions
- 345
- CPA
- £5.57
- Revenue
- £176,469
- ROAS
- 92.00x
- Clicks
- 4,308
- Impressions
- 68,376
- CPC
- £0.45
BenchmarkWordStream professional services 2024 (PMax-adjusted)
FX exposure on projected revenue
12-month EUR → GBP€49,067 = £42,020
Projected revenue in EUR, valued in GBP across the last 12 months.
12-month low
£41,644
2026-07-16
12-month high
£43,404
2025-11-14
Current
£42,020
2026-08-04
Swing of £1,760 (4.2%) between the 12-month low and high. Started at £42,708, now £42,020. Source: frankfurter.app (ECB).
Back-test
Actuals vs projection
Enter what actually happened (in EUR) to score this forecast.
Context
Notes & assumptions
Capture the rationale — margin used, why this budget, caveats — so it's clear when you revisit the scenario.