← All scenarios
VALUE® · Ads Simulator
Google PMAX- 2240
VALIDX · Performance Max · $2,554/mo budget
01 Oct 2026
Converted from EUR to USD at live ECB rates · 10/1/2026
Inputs
PlatformGoogle Ads
Campaign typePerformance Max
IndustryB2B — Professional Services
CountryGreece
Monthly budget$2,554
Avg order value$682
Mode: Cold-start (benchmarks)
Projection
Low
- Conversions
- 19
- CPA
- $137
- Revenue
- $12,729
- ROAS
- 4.98x
- Clicks
- 933
- Impressions
- 42,424
- CPC
- $2.74
Expected
- Conversions
- 82
- CPA
- $31.13
- Revenue
- $55,951
- ROAS
- 21.90x
- Clicks
- 2,051
- Impressions
- 56,980
- CPC
- $1.24
High
- Conversions
- 345
- CPA
- $7.41
- Revenue
- $234,994
- ROAS
- 92.00x
- Clicks
- 4,308
- Impressions
- 68,376
- CPC
- $0.59
BenchmarkWordStream professional services 2024 (PMax-adjusted)
FX exposure on projected revenue
12-month EUR → USD€49,067 = $55,715
Projected revenue in EUR, valued in USD across the last 12 months.
12-month low
$55,642
2026-06-24
12-month high
$58,752
2026-01-28
Current
$55,715
2026-09-30
Swing of $3,111 (5.6%) between the 12-month low and high. Started at $57,526, now $55,715. Source: frankfurter.app (ECB).
Back-test
Actuals vs projection
Enter what actually happened (in EUR) to score this forecast.
Context
Notes & assumptions
Capture the rationale — margin used, why this budget, caveats — so it's clear when you revisit the scenario.