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VALUE® · Ads Simulator
Google PMAX- 700
VALIDX · Performance Max · £599/mo budget
05 Aug 2026
Converted from EUR to GBP at live ECB rates · 8/4/2026
Inputs
PlatformGoogle Ads
Campaign typePerformance Max
IndustryB2B — Professional Services
CountryGreece
Monthly budget£599
Avg order value£512
Mode: Cold-start (benchmarks)
Projection
Low
- Conversions
- 6
- CPA
- £103
- Revenue
- £2,987
- ROAS
- 4.98x
- Clicks
- 292
- Impressions
- 13,258
- CPC
- £2.06
Expected
- Conversions
- 26
- CPA
- £23.38
- Revenue
- £13,130
- ROAS
- 21.90x
- Clicks
- 641
- Impressions
- 17,806
- CPC
- £0.93
High
- Conversions
- 108
- CPA
- £5.57
- Revenue
- £55,146
- ROAS
- 92.00x
- Clicks
- 1,346
- Impressions
- 21,368
- CPC
- £0.45
BenchmarkWordStream professional services 2024 (PMax-adjusted)
FX exposure on projected revenue
12-month EUR → GBP€15,333 = £13,131
Projected revenue in EUR, valued in GBP across the last 12 months.
12-month low
£13,014
2026-07-16
12-month high
£13,564
2025-11-14
Current
£13,131
2026-08-04
Swing of £550 (4.2%) between the 12-month low and high. Started at £13,346, now £13,131. Source: frankfurter.app (ECB).
Back-test
Actuals vs projection
Enter what actually happened (in EUR) to score this forecast.
Context
Notes & assumptions
Capture the rationale — margin used, why this budget, caveats — so it's clear when you revisit the scenario.